XM Satellite Radio
XM Satellite Radio was one of the three satellite radio and online radio services in the United States and Canada, operated by Sirius XM Holdings. It provided pay-for-service radio, analogous to subscription cable television. Prior to the merger with Sirius, I lead the creative and technical direction for all web, e-commerce and mobile properties as the Director of Interactive of XM Canada.
Role: Director, Interactive
Creative & Technical Direction
www.xmradio.ca
E-commerce & integration with third-party fulfillment
XM Radio Online streaming
Process Mapping
Content Management
Newsletter
Bilingual content
Accomplishments
Achieving 100% prevention of account abuse/fraud by defining the architecture for a secure authentication system that limited online streaming to one device.
Collaborating with the XM Innovation Lab and US corporate headquarters to design the initial version of XM Radio Online and the integration of XM + Napster software and hardware.
Integrating creative services and enabling the sharing of web data and assets between United States and Canadian locations by establishing and implementing system and process improvements.
Guiding the launch of a mobile and internet streaming service available on iPhone, iPod Touch, BlackBerry, Android, and the web by managing technical and creative projects.
Increasing profit and efficiency for e-commerce, billing, and subscriber services, by leading the re-platform of the e-commerce system and consolidation of the supply chain.
